BASIC Home Loan, one of India’s leading mortgage fintech platforms, has announced a strategic partnership with SNN Raj Corp, a leading Bengaluru-based real estate developer. Established in June 2025, the partnership aims to streamline the home loan process for homebuyers in Bengaluru and enhance BASIC’s presence in the housing segment in South India.
The collaboration will facilitate loans ranging from Rs50 lacs to Rs2.5 crore for buyers of SNN Raj's residential projects, addressing the city’s diverse need for both affordable and premium housing segments. The growing demand for premium homes has directly contributed to an increase in demand for higher loan amounts. Bengaluru’s average home loan amount stands at Rs74 lakh in FY25—among the highest across Indian metros—highlighting the need for comparatively larger ticket-size loans.
The partnership aims to simplify the home loan journey of the evolving aspirations of urban homebuyers through guided, assisted, and paperless services delivered directly at the point of purchase, with a strong focus on empowering first-time home buyers.
Commenting on the tie-up, Atul Monga, CEO & Co-Founder of BASIC Home Loan, said, “Our partnership with SNN Raj Corp marks a significant step forward in meeting the evolving needs of South India’s homebuyers. By combining their strong real estate presence with our digital-first approach, we will deliver flexible, long-term loan solutions that make homeownership more affordable.”
Navneet Mishra, Business Head - Builder Projects, BASIC Home Loan added, “Our partnership with SNN Raj Corp brings together their real estate excellence and our loan solutions. This alliance will allow us to meet the demand for smarter, faster and more inclusive loan offerings across the housing segments.”
The alliance will provide buyers with end-to-end home loan assistance through a single platform, integrated with leading financial institutions. For BASIC, the partnership unlocks a high-value customer base and further strengthens its presence in Southern India. The region currently accounts for more than Rs500 crore in monthly loan disbursements from about 20,000 channel partners and more than 700 builders.
The partnership is designed to address key challenges faced by homebuyers in South India, such as lengthy loan approval processes, low financial literacy, and limited digital adoption. By combining advanced technology with personalized customer support, the partners aim to deliver a seamless experience that meets the expectations of today’s modern, digital-first homebuyers.
Reflecting on shared values, Anuj Sanjay Jain, Director of SNN Raj Corp, noted, “We are pleased to collaborate with BASIC Home Loan to offer our customers a smooth, transparent, and tech-enabled financing experience. This partnership aligns with our commitment to providing superior value to homebuyers, ensuring they have access to the most efficient home loan solutions available.”
Starting with SNN Raj’s Bengaluru portfolio, BASIC plans to expand next into Hyderabad and Chennai. South India presents strong growth potential, driven by rising property demand, aspirational homebuyers, higher income levels, growing financial awareness, and evolving buyer preferences—such as longer loan tenures, co-applicant structures, faster documentation, and a preference for hybrid service models.
To support this momentum, BASIC Home Loan is targeting Rs1500 crore in home loan disbursements per month from South India by the end of FY2026, with current volumes already exceeding ?500 crore, setting the stage for a 3x growth trajectory.
