JK Super Cement, a manufacturer of grey cement and global white cement producer, announces Indian fast bowling cricketer Jasprit Bumrah as its new brand ambassador. This strategic collaboration aligns with the company's fresh brand identity, which emphasises sustainability, strength, and limitless potential.
The partnership coincides with the recent unveiling of JK Super Cement’s revamped brand identity, highlighted through a video that introduced the new logo and modernised packaging. This evolution reflects the company’s commitment to staying in step with its customers' aspirations while maintaining its core values of quality, innovation, and excellence.
This collaboration with Jasprit Bumrah enhances the brand’s credibility and also serves as a testament to JK Cement’s commitment to innovation and excellence. With this partnership, JK Super Cement is poised to continue its journey toward industry leadership, cementing its status as a trusted name in construction and infrastructure.