Furniture Brand Wriver Collaborates With DEesign Studios Muselab & Morphlab
Celebrated luxury furniture brand, Wriver, announced the launch of a range of new furniture pieces designed in collaboration with the eminent award-winning design studios Morph Lab, MuseLab, Studio Sumeet Nagi and Wriver Design Studio, exclusively at India Design 2023. With an aim to synergise rare craftsmanship and material innovation and furthering their vision to Energising Modern Living, the collections are grounded in international sensibilities and crafted to empower interior designs. The series of pieces with Morph Lab’s design vertical NineO1 is called NUOLO. With diversity and boundlessness at its core, designers Sahil Jain and Ajinkya Manohar’s designs venture into unexplored dimensions, portraying playful, whimsical and non-conformist identities. Their diverse material palette, organic forms and structure seamlessly stitch together fine art and design. The collection with MuseLAB’s product design vertical MuseMART, is envisioned around the fictional kingdom of a Mad scientist Beasley Burette and is termed MuseVERSE. Emotive in nature, the pieces marry artistic craftsmanship and material detailing, animatedly narrating the adventures from a parallel universe as imagined by the designer duo Huzefa Rangwala and Jasem Pirani. Wriver Design Studio, the creative conscience of the Wriver brand, is also launching a new range of products exclusively for India Design 2023. Defined by elegant lines, refined textures and meticulous finishes, the studio is spearheaded by Kapil Bharti, with Harjot Singh driving the creative roadmap. Studio Sumeet Nagi by Sumeet Nagi, which has collaborated with Wriver since its inception, will also unveil a series of scintillating products at ID. The studio engages with multi-disciplinary scales of furniture design and interior design. Talking about the brand's vision, Wriver Founder and Spokesperson Sajal Lamba shares, “Design, we believe, is transformative and powerful. The collaboration continues our legacy of catering a diverse range of products to our patrons. This is Wriver like you have never seen before, and yet the refined sensibilities of each product bears our mark. Combining our perseverance, design ingenuity, and unwavering enthusiasm, with Morph Lab’s NineO1 and MuseLAB’s MuseMART and the new collection from Studio Sumeet Nagi and Wriver Design Studio, we strive to carve a niche in furniture and interior design.” Testifying in favour of the magnitude of their vision is the eye to detail and measure of perfection that every single piece of furniture artistically displays. All designs, conceptualised as a marvel in itself, narrate an authentic fragment of the brands’ compelling story that reverberates Wriver’s intrepid ambition of establishing India on the global design map.
Tags : luxury furniture brand Wriver Sajal Lamba Wriver Founder and Spokesperson