Smart Machine Learning Enabled Blox Generates Rs 65 Crs Worth of Sales
Recently, BLOX signed an exclusive mandate with Dynamix with the aim to establish a pre-eminent position in the real estate market and achieve its strategic goals and targets. For their Astrum Residential project, BLOX was responsible for managing the end-to-end go-to-market strategy for sales and marketing. BLOX managed to close in on 65 Cr worth of their inventory in only 45 days on its first-ever sales and marketing project, thus setting high scores in the Real-estate market. Blox used tech-enabled solutions and data and was able to create a perfect synergy between interested clients and Dynamix, the result of which was a much faster turnaround time on sales than is the industry standard. The tech-enabled solution used is a Proprietary Smart Machine Learning that works on unifying scattered non-meaningful data i.e. Psychographic and Behavioral to define the right product match along with engagement strategies. The unique algorithm for the Technographic grouping of prospects is automated for the right digital engagement. Currently working on a Series A funding round, Blox has managed to gain a significantly high number of GMV and asset management value in a mere span of fewer than 6 months since its inception. Blox has accumulated eyeballs globally and has received significant funding from investors such as Tinder founder Justin Mateen and celebrity investor Brad Bao, Co-Founder of Lime and Kinzon Capital. The astounding recognition by global leaders has also resulted in a post-funding valuation of $12M, making Blox a prominently valued startup at the early seed stage.
Tags : ALLIED Investors data BLOX Dynamix Smart Machine Learning Digital Engagement Global Leaders