Arkade Developers Limited has announced its umbrella campaign — SHUBHARAMBH Ownership Plans: Your Home. Your Payment Plan. Tailored to meet the evolving expectations of modern homebuyers, the campaign offers a unique opportunity for customers to personalise their payment and EMI structures across a selection of Arkade Developers’ premium ongoing projects.
Bringing greater ease and flexibility to the home buying journey, the campaign puts power directly in the hands of buyers, allowing them to align their investments with their individual financial planning and lifestyle aspirations.
The SHUBHARAMBH campaign will spotlight five of Arkade Developers’ marquee developments: Arkade Nest – Mulund West; Arkade Rare – Bhandup West; Arkade Pearl – Vile Parle East; Arkade Views and Arkade Vistas – Goregaon East. All the projects are registered with MahaRERA.
Arpit Jain, Director, Arkade Developers, said, “With the Reserve Bank of India’s 50-basis point repo rate cut on June 6—bringing the total reduction to 100 bps this year—interest rates on new home loans have now dipped below 7.5%. This is a pivotal moment for homebuyers and a strong signal to invest in real estate in 2025. In response, Arkade Developers is proud to launch the SHUBHARAMBH Ownership Plans, rooted in our enduring ‘Family First’ philosophy.
Today’s homebuyers are looking beyond just prime locations and spacious designs—they seek financial flexibility, long-term value, and solutions tailored to their evolving lifestyles, with our ‘Your Home. Your Payment Plan initiative, we’re empowering buyers to personalise their payment and EMI structures to suit their financial needs better. This approach significantly eases the pressure traditionally associated with home ownership.
Through this campaign, we’re sending a clear message: you shouldn’t have to compromise on your dream home due to rigid payment schedules. We’re committed to making homeownership more accessible, stress-free, and truly aligned with the real needs of modern families.”
