Real estate major Runwal has announced a brand refresh, unveiling a new identity as Runwal Realty. This marks a renewed commitment to building spaces that stand the test of time. As part of this transformation, the company has introduced a new brand philosophy, "Building for Generations to Come" which emphasises its long-term vision of crafting homes that go beyond functionality to become lasting legacies.
In line with this evolved identity, Runwal Realty has brought on board Bollywood star and global fashion icon Sonam Kapoor as its brand ambassador. Her association aims to bring fresh energy to the brand and resonate with a new generation of homebuyers who value design and legacy.
Over the last 45+ years, the company has steadily strengthened its portfolio across Residential, Commercial, and Retail real estate segments in MMR and Pune, with over 50 landmark developments, including Runwal The Reserve in Worli, Runwal The Residence in Nepean Sea Road, Runwal Elegante in Lokhandwala, and R City Mall in Ghatkopar.
Sandeep Runwal, Managing Director, Runwal Realty, said, "At Runwal Realty, we believe that the true measure of our work isn't just in square feet; it's in the lives we shape and the legacies we help build. Homes, in our view, are not transactions. They're beginnings. They're milestones. They're places where generations grow, connect, and find belonging.
Our philosophy, 'Building for Generations to Come,' is rooted in this belief that every space we create should stand the test of time, not just structurally but emotionally. We are uncompromising regarding what truly matters: space that breathes, a design that endures, a quality that speaks quietly but powerfully."
As the brand ambassador, Sonam Kapoor will be the face of the company's expansive push into luxury real estate. It will feature across the full marketing mix of Runwal Realty's marketing campaign including print advertisements, digital promotions, Out-of-Home (OOH) and multiplexes.
Sonam Kapoor said, "In a world driven by change and fleeting trends, the idea of creating something timeless feels very personal – just like your home. That's what drew me to Runwal Realty: their belief that a home is far more than a space to live in; it's the beginning of a legacy. Their philosophy 'For Generations to Come' isn't just about architecture or aesthetics; it's about intention. These are homes where families grow, stories unfold, and memories are made over years, even decades. To me, that's a part of the luxuries in life you deserve – having a space that evolves with you yet stands still in its beauty and purpose. It feels quite natural to come on board with Runwal Realty as their ambassador because they share a similar vision of what home truly means, building with heart, for the future."
Aligning with this refreshed branding, the transformation will be showcased in Runwal Realty's upcoming landmark projects in Worli, Malabar Hill and the new launches at Runwal 25 Hour Life, Thane.
