Co-living startup, Truliv announced yet another expansion to Pune, eyeing West India as a potential market, following its presence in South India. Truliv’s first Pune co-living is strategically located near in the West cluster of Pune a thriving area with new office spaces becoming operational every quarter.
Currently expanding with 2000 beds in 2025, Truliv, a pioneer in build-sell-lease-operate (BSLO) model, will follow a cluster-based expansion approach in Pune, aiming to add a cumulative of 5000 beds in the market. In Pune, the focus is currently on dominating the West cluster—a region identified for its high demand and growth potential. Following this, the company plans to expand strategically into additional clusters, solidifying its footprint in the city. The only co – living startup that is already EBITDA positive, Truliv plans to expand operations in 5 cities, with an aim to reach 100crore in revenue by FY 2027.
Rohit Reddy, co-founder of Truliv said, “With a unique blend of rapid urbanization, a thriving professional ecosystem leading to increasing demand for modern housing solutions, Pune is an important strategic market for Truliv. We recognize the shift towards flexible living arrangements that prioritize convenience and community engagement. Keeping these in mind, our co-living spaces provide residents with proximity to their workplaces, premium amenities, and a vibrant community atmosphere that fosters social interaction and networking among like-minded individuals.”
Truliv employs a built-to-suit model, ensuring that each property is tailored to meet the specific needs of its residents. This approach not only guarantees high-quality living spaces but also allows Truliv to maintain operational efficiency. Additionally, under its Build, Sell, Lease, and Operate (B.S.L.O) model, Truliv offers units for purchase to investors seeking reliable rental income, providing flexibility while ensuring high standards for residents. As an asset-light company, Truliv's primary investment strategy focuses on operations and management, allowing for scalable solutions that can adapt to the evolving demands of urban living.
With an increasing number of young professionals seeking flexible, affordable, and community-centric living options, Truliv aims to capitalize on the growing demand for co-living spaces in India’s urban centres.
