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LA’s Wildfire Affected Land Sees Unexpected Price Boom

LA’s Wildfire Affected Land Sees Unexpected Price Boom

BY Realty+
Published - Thursday, 06 Mar, 2025
LA’s Wildfire Affected Land Sees Unexpected Price Boom

In the aftermath of the devastating wildfires that ravaged Los Angeles in January, a surprising trend has emerged in the real estate market. Despite the destruction, demand for land in affected areas such as Palisades and Altadena has soared.

Local real estate agents initially feared that the charred plots of land would sell for a fraction of their previous value. However, the market has defied expectations, with investors paying far more than anticipated. In Altadena, land prices have tripled, with the first few lots selling for an average of £69 per square foot, compared to just £22 per square foot last year.

In Palisades, land prices have risen by 10 per cent since the fires, even though the area still requires extensive rebuilding and fireproofing.

This unexpected demand has been a financial boon for sellers, who have struggled with temporary housing costs while still managing mortgage payments. Some residents have even been forced to sell, unable to afford the high cost of living in their damaged neighbourhoods. However, the rapid buying and selling of properties has raised concerns among local communities.

In Altadena, mainly, fears are growing that the area's long-established Black community may be displaced by an influx of investors, leading to a change in the neighbourhood's character. In response, residents have organised protests and launched initiatives to support those who lost their homes and preserve the cultural fabric of the area. As real estate prices continue to rise, the future of these communities hangs in the balance, with a growing debate over the effects of gentrification.

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