Pradeep Aggarwal, Founder & Chairman, Signature Global (India) Ltd. has been contributing significantly to 'Housing for All'. With a clear focus on contemporary designs, modern construction technology, timely delivery and affordability, he has won great recognition from home buyers and across the industry earning the sobriquet of ‘Affordable Man of India'
He recalls, “Gurugram was always considered a luxury real estate market. The affordable and mid segment, which had considerable demand, was untouched in Gurugram. We developed solutions in this segment and are now leading these housing segments in Gurugram and NCR. We established our brand by offering a very good value proposition in our projects.”
According to Pradeep Aggarwal, his biggest achievement is customer satisfaction. “While there was demand for affordable housing, we have successfully changed and redefined affordable housing. We offer value housing in the luxury market of Gurugram. Our other great achievement is that the customer gets proper value for their money as well as proper appreciation for their property of 30 - 100 per cent.”
Pradeep Aggarwal believes RERA to be a landmark development in the real estate sector which has regulated the sector and brought in proper accountability. Apart from this, the other big game changers are the Pradhan Mantri Awas Yojana which will help bring housing for all in the country, the National Urban Housing Fund with a corpus of Rs. 60,000 crore to finance the construction of affordable housing and annual 10 thousand crore special fund for urban infrastructure development.
Talking of the future plans, Pradeep Aggarwal briefs on the forthcoming projects in the Sohna and Dwarka Expressway region with an estimated saleable area of 10.46 million sq. ft. “We intend to focus on markets within Gurugram such as Sohna both in the affordable and mid segments and are also developing retail spaces, residential spaces under the HGHP, industrial spaces under the Enterprise Promotion Policy (EPP), and Shop Cum Office (SCO) units under the Commercial Plotted Policy.
With more than two decades of experience in financial capital market and commodity market, in 2014 Pradeep Aggarwal ventured into the real estate business under the brand name 'Signature Global', focusing on affordable housing. With a grand vision and mission of 'Har Pariwar Ek Ghar' (A House for Every Family), Pradeep Aggarwal has been contributing significantly to 'Housing for All'.
