A luxury housing project in Noida, Jaypee Greens, has recently launched a unique Diwali 2024 offer for prospective buyers. The project promises a free Lamborghini with each villa purchase, aiming to attract high-end car enthusiasts looking for premium real estate in the Greater Noida area.
According to Gupta’s post on X (formerly Twitter), the company’s promotional graphic advertised a Lamborghini Urus as part of the package for every buyer. He also highlighted that, while the villa itself came at a premium price, other amenities came with additional charges. For instance, buyers who require a designated parking space would need to pay an extra Rs 30 lakh. Another Rs 7.5 lakh is required for power backup facilities. Those who opt for a golf-facing villa must pay an additional Rs 50 lakh. Club membership also incurs a separate cost of Rs 7.5 lakh.
This exclusive Diwali 2024 offer stirred diverse reactions on social media. While some were intrigued by the lavish incentive, others questioned the practicality of such a high-end offer. Some think the luxury price tag might be out of reach for many.
One user said, “Amazing neighborhood! Everyone has the same villa and the same car—what could possibly go wrong?” Others came up with suggestions that maybe the car’s cost is cleverly tucked into the villa price, allowing Jaypee to profit handsomely. “Complimentary services business model at peak!” another user joked.
Jaypee Greens, a branch of the Jaypee Group, promotional material highlights the exclusive nature of their project, featuring high-end villas, a championship golf course designed by Greg Norman, and wellness facilities that presumably include a personal therapist for your new car.
Jaypee Greens’ outrageous marketing strategy has certainly caught the attention of luxury buyers, car enthusiasts, and social media users.