Tech Driven Realty: AI, Automation & Data at Work

At the 17th Realty+ Conclave & Excellence Awards & AADF 2025 – North Edition, a key panel titled “Tech?Driven Realty: AI, Automation & Data at Work” explored how artificial intelligence, automation, and data analytics are reshaping the real estate landscape.

Moderated by Sumeet Vijh, Head of Business Technology & Property and Asset Management at JLL, the discussion brought together industry leaders including Akhil Saraf, Founder & CEO of Reloy; Divam Kapoor, Director at DM Infra LLP, Gulshan Group; Mohit Arora, CEO of ATS HomeKraft; Roshy Chhillar, Director of Landmark Group; Sumit Mehra, Co?Founder of MHXP; and Vinayak Katkar, Co?Founder & CTO of Sell.Do. The panel examined how technology is transforming operations, improving efficiency, and creating personalized experiences for homebuyers and tenants alike.

The session began with an exploration of AI’s role in real estate operations. Akhil Saraf highlighted how Reloy leverages AI to provide tailored property recommendations, automate documentation workflows, and enhance client engagement through intelligent chatbots. By combining data from user behavior, market trends, and property inventories, AI allows the company to accelerate transactions while building trust and transparency with buyers. Saraf noted that such personalized experiences have become a key differentiator in today’s competitive market, particularly in the NCR region where buyers increasingly demand speed, convenience, and reliability.

From the construction perspective, Divam Kapoor shared insights on how automation is improving project management at DM Infra LLP. Automated scheduling, resource allocation, and progress tracking have significantly reduced construction timelines and improved cost efficiency. Kapoor emphasized that these tools allow developers to deliver quality projects on time, enhancing customer confidence while ensuring operational efficiency. “Automation is no longer an optional tool,” he said. “It is essential for managing complex projects in a fast-paced market.”

Data analytics emerged as another core theme of discussion. Mohit Arora of ATS HomeKraft emphasized the importance of understanding market patterns and buyer preferences through structured data. Analytics helps identify emerging micro-markets, optimize pricing strategies, and tailor property designs to evolving customer expectations. Similarly, Roshy Chhillar of Landmark Group described how data-driven insights enable the monitoring of building performance, predictive maintenance, and energy optimization. By analyzing multiple data streams, companies can not only cut costs but also enhance sustainability and operational efficiency, making buildings smarter and more resilient.

The panel also addressed the challenges associated with integrating these technologies. Sumit Mehra noted that while AI and automation provide clear advantages, the upfront investment is significant and requires skilled personnel to implement and manage. Vinayak Katkar highlighted potential risks around data security and privacy, stressing the need for robust cybersecurity protocols as the industry becomes increasingly reliant on digital tools. The panelists agreed that without addressing these challenges, the benefits of tech adoption could be undermined.

Looking ahead, the consensus was clear: technology will be central to the next phase of real estate evolution. The future, according to the panel, lies in seamless integration of AI, automation, and analytics across all stages of development and operations. Smart, data-driven offices, residential complexes, and commercial spaces are expected to become standard rather than exceptional, offering optimized energy consumption, superior user experiences, and more efficient resource allocation. AI is anticipated to play an even larger role in predictive planning, risk management, and personalized customer engagement.

The discussion also highlighted the role of technology in enhancing customer experience. Buyers now expect real-time updates, virtual walkthroughs, and accurate information at every stage of their property journey. Technology enables developers to meet these expectations, from pre-sales marketing to post-sales service, creating stronger brand loyalty and satisfaction. Panelists observed that developers who embrace tech integration early are likely to maintain a competitive edge, as customers increasingly value convenience, transparency, and responsiveness.

Concluding the session, the panel reflected on the transformative potential of technology in real estate. AI, automation, and data analytics are no longer optional tools but essential enablers that define operational efficiency, market relevance, and customer satisfaction. By harnessing these innovations, developers can not only optimize costs and improve delivery timelines but also provide a more personalized, seamless, and sustainable experience to end-users. As NCR’s real estate sector continues to expand, tech-driven solutions will play a pivotal role in shaping the future of property development, marketing, and management, positioning the region as a model for intelligent, data-driven real estate operations.