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Nuvoco Vistas Corp. Ltd Launches Direct-To-Consumer App

Nuvoco Vistas Corp. Ltd Launches Direct-To-Consumer App

BY Realty+
Published - Tuesday, 06 Dec, 2022
Nuvoco Vistas Corp. Ltd Launches Direct-To-Consumer App

Nuvoco Vistas Corp. Ltd., India's fifth-largest cement group in terms of capacity having over fifty-plus products in cement, ready-mix concrete, and modern building materials, launched NuvoNirmaan – the first direct-to-customer home assist app. This is an all-in-one digital platform that covers a wide range of information and points of guidance throughout the stages of home building and construction, with minimum turnaround time and minimum dependence.

In addition to providing knowledge about construction, NuvoNirmaan shares expertise about stages of construction, informs consumers about the latest and most innovative products and offers financial guidance to consumers. Using this app, consumers including Individual Home Builders (IHBs) can view a variety of floor plans, calculate the cost of building materials, and learn about the various stages of construction through articles and videos and products available along with its usage. 

On the App launch, Madhumita Basu, Nuvoco's Chief Strategy and Marketing Officer commented, " According to several reports, the Indian Construction Market is expected to grow more than 10% between 2022 and 2027. A significant portion of this growth will be driven by India's vast homebuilding community. Currently, there are limited digital platforms that cover and assist them in their home-building journey. 

Through NuvoNirmaan, Nuvoco aims to fill this void by providing all customers with access to up-to-date information and tools about home building at their fingertips. The NuvoNirmaan app aims to engage and simplify the home-building journey and help to plan effectively from execution through completion.”

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