TRANSFORMATION STORY OF INDIAN KITCHENS
YOUR VIEWS ON THE EVOLVING KITCHEN TRENDS AND TECHNOLOGIES IN INDIA? HOW IS YOUR BRAND ADAPTING TO THE SAME? Metaphorically, the great Indian kitchen is a story of evolution that is both long and interesting. What used to be a disorganised space with smoke and bustling activity is now turning into a serene, organised space that is designed using the best of ergonomics and technology. We have embraced these changes syncing utility of space management with advances in technology, design and our lifestyles. WHICH CITIES ARE THE MAJOR GROWTH DRIVERS FOR THE COMPANY WHEN IT COMES TO NEW PRODUCT LAUNCHES? We have pan India presence and must say it’s difficult to pinpoint cities that way. But cities like Mumbai, Delhi, Chandigarh, Pune are important markets for us. HOW DOES GROWING COMPETITION AND UNORGANISED PLAYERS IMPACT YOUR BUSINESS? Competition is always good. We prefer to focus on our products that helps us to stay ahead always. WHAT TECHNICALLY INNOVATIVE PRODUCTS ARE EXPECTED FROM KUTICHNA IN THE NEAR FUTURE FOR INDIAN CONSUMERS? Kitchen as one stop entertainment spot is going to be order of the day. Our products will definitely be designed keeping this aspect in mind.
Tags : transformation Indian kitchen Namit Bajoria Managing Director Kutchina Home Makers Private Limited