Omaxe Chowk, Chandni Chowk, has added another marquee brand to its bridal shopping landscape with the launch of BIBA’s first-ever Wedding Edit collection store. Spanning 2,595 sq. ft., the outlet marks BIBA’s 25th store in Delhi-NCR and its first dedicated bridal destination, designed to celebrate India’s vibrant wedding culture.
The store introduces BIBA’s specially curated Wedding Edit collection, offering brides and their families a one-stop destination for wedding attire and accessories. Located in Old Delhi’s iconic marketplace, the store blends tradition with contemporary elegance, reflecting the cultural and commercial essence of Chandni Chowk.
Jatin Goel, Executive Director, Omaxe Group, said, “BIBA’s Wedding Edit store adds great depth to what we’re building at Omaxe Chowk. Chandni Chowk has always been synonymous with weddings, and our effort has been to channel that legacy into a more organized, experience-driven format. With leading brands like BIBA joining in, we’re not just adding retail names; we’re creating a holistic ecosystem where fashion, jewellery, and celebration converge. It’s another step toward making Omaxe Chowk the go-to venue for Delhi’s modern wedding shoppers who still value tradition.”
Siddharth Bindra, MD, BIBA, added, “We are excited to open BIBA’s first bridal destination at Omaxe Chowk, Chandni Chowk, which also marks our 25th store in Delhi-NCR. Omaxe’s iconic location makes it the perfect partner for this milestone. With our Wedding Edit collection and refreshed store design, we look forward to offering brides and their families a complete wedding shopping experience under one roof.”