G Square Housing Appoints Vimesh P as Chief Marketing Officer

G Square Housing, India’s largest plotted development specialist, has announced the appointment of Vimesh P as Chief Marketing Officer (CMO). This strategic move marks a pivotal moment in the company’s growth journey, aimed at accelerating expansion, refining brand positioning, and deepening customer engagement across markets.

In his new role, Vimesh will lead the company’s integrated marketing and communication strategy, focusing on digital transformation, brand storytelling, and market intelligence. With over 15 years of experience across Real Estate, FMCG, IT, and Automobile sectors, he brings a proven track record in multi-market brand development and high-impact campaign execution.

Prior to joining G Square Housing, Vimesh served as Senior Vice President at Casagrand, where he drove 40% year-on-year revenue growth through data-led marketing and brand repositioning. His previous roles at Asus India and Radiance Realty further cement his expertise in ATL/BTL strategy, product portfolio leadership, and regional brand visibility.

Mr. Bala Ramajeyam, Founder & Managing Director of G Square Housing, said: “We are thrilled to welcome Vimesh to the leadership team. His strategic acumen and digital-first mindset align perfectly with our vision for aggressive, transparent, and customer-centric growth.”

Vimesh P, Chief Marketing Officer, added: “I’m excited to join G Square Housing at a time of immense opportunity. My focus will be on crafting data-driven campaigns and refining our brand narrative to secure market leadership and deliver impactful growth.”

With this appointment, G Square Housing reinforces its commitment to innovation, customer experience, and strategic brand building as it enters a new chapter of expansion.