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Consultants act as partners of growth for developers

It is difficult to maintain steady sales in a highly competitive market especially when there is a huge demand supply gap and pricing alone does not ensure sales. Consultants offer a fresh new perspective and expertise in a stagnant real estate market. Initially, the property fir

BY Realty Plus
Published - Monday, 04 Jun, 2018
Consultants act as partners of growth for developers
It is difficult to maintain steady sales in a highly competitive market especially when there is a huge demand supply gap and pricing alone does not ensure sales. Consultants offer a fresh new perspective and expertise in a stagnant real estate market. Initially, the property firm relied on in-house sales teams and unorganised broker networks, but now are increasingly opting for specialised marketing consultants. With deep comparative market analysis, local listings and intelligent marketing insights into the local markets, the consultants help to increase the saleability of the properties. They know how to break entry barriers that prevent a good sale. Besides, there is also certain amount of pressure from banking institutes to sell inventory through professional channels for successful outcomes.   Builders and consultants have a symbiotic relationship. The developers need assistance in selling their properties to an established client base while consultants get access to prestigious new projects they can market to diversify their portfolio. Consultants offer a fresh new perspective and expertise in a stagnant real estate market with deep comparative market analysis, local listings and intelligent marketing insights into the local markets to increase the saleability of properties. They know how to break entry barriers that prevent a good sale.   With RERA coming in, playing the role of the consultants does not end with the customer giving a cheque; the customer has to be hand-held through the entire buying process to add value as consultants. The consultants must answer customer queries before they are even asked. SAI Estate Consultants takes up only projects that have an achievable financial closure to ensure the possession timelines are met as per RERA guidelines.   The developers need assistance in selling their properties to an established client base  while consultants get access to prestigious new projects they can market to diversify their portfolio.   Sai Estate Consultants Chembur Pvt Ltd (SECCPL) partners with Anna Developers Sai Estate Consultants Chembur Private Limited (SECCPL), one of India’s first RERA complaint real estate consultants acquired the sales mandate for one of the most reputed developers in Mumbai – Anna Developers. SECCPL) offers 4% to CPs for Avant Garde project by ANA Developers. Sai Estate Consultants announced a never-heard-before brokerage for channel partners they are working with for their project in Mira Road. They will help ANA Developers connect with customers like never before for aggressive sales as well as intelligently repositioning and re-launching projects. Avant Garde by ANA Developers is situated in the prime location at Mira Road, positioned as Greater Borivili. The projects has amenities, such as senior citizen corner, business center, jain temple, spa, vegetarian community, rooftop garden, spa, private theatre, banquet hall and much more. It is located near the western express highway, is 3 km from Dahisar and Mira road railway station, has 4 hospitals within the 2.5 km radius and has a close proximity to the upcoming metro. This collaboration will help SAI Estate Consultants reach out to new target markets by collaborating with RERA compliant developers. Sai Estate Consultants not only helps people search and discover new properties but also believes in fulfilling transactions with competent developers. Speaking on the acquisition Amit Wadhwani, Director Sai Estate Consultants said, “Growing in Mumbai has been a strategic progression for us as real estate consultants. With this partnership of growth, we have expanded our competencies across the western suburbs to help our clients increase their sales potential. Being a transformational consultant in the industry, Sai Estate Consultant works with differentiated realty projects and plans to prudently reach out to select markets based on extensive research.” Aiming to give an impetus and boost to the channel partner community, SAI comes as a wind of change to sway the sector in the right direction.   Sai Estate Consultants Chembur Pvt Ltd: (SECCPL) Sai Estate Consultants’ (SECCPL)– 1st ISO 9001 Certified & CRISIL Rated channel partners for both outright & leasing cases with emphasized focus across Mumbai and Delhi. The journey of Sai Estate Consultants started 7 years ago with a small outfit and today it is fast-tracking towards creating an empire. The organization has built a reputation of being one the most reliable and trustworthy channel partners for all 60+ developers SECCPL works with. Amit Wadhwani has played a key role in making Sai Estate Consultants a force to reckon with. Amit leads the sales endeavor at Sai Estate Consultants. Amit started with just a couple of people in his team back in 2010 and he now commands a team of nearly 200 people. Sai Estate Consultants’ (SEC)– 1st ISO 9001 Certified & CRISIL Rated channel partners for both outright & leasing cases with emphasized focus across Mumbai and Delhi. The organization has built a reputation of being one the most reliable and trustworthy channel partners for all 60+ developers SEC works with. Amit Wadhwani has played a key role in making Sai Estate Consultants a force to reckon with. Amit leads the sales endeavor at Sai Estate Consultants. He has ensured SEC has grown at a frenetic pace, from a TEAM of employees (50+ IIMs). Amit started with just a couple of people in his team back in 2010. He now commands a team of nearly 200 people and by 2019, he plans to float public issue, grow to a 500-member team and have an office each in 30 countries. Cutting his teeth in secondary real estate market, Amit’s in-depth knowledge of customer needs has paved the way to tie up with international markets too. For the past few years, investors have been reaping the benefits of portfolios curated to their specific requirements while end users are wide-eyed with disbelief due to the sheer variety of choices offered; all under the watchful eye of SEC which addresses all of their primary concerns - such as quality of construction, delivery timelines, payment schedules etc, the moment they walk in through the door. SECCPL Milestones Works with developers – likes of Ekta World, Lodha, Raheja, Tridhatu, Haware, Siddhivinayak amongst others Handles professional marketing of 110 projects currently 97% traffic for affordable housing comes under SEC Sai does sales of 3000 +crore yearly Sai is now an Official Channel Partner for CREDAI-MCHI Pan India Sai also manages property portfolios (50cr+) of business groups and senior management of banks, etc.  

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