Gravity Bath Pvt. Ltd., one of India’s fastest-growing premium bathware companies, has announced the acquisition of DILUSSO, a distinguished Italian luxury bathware brand renowned for its sculptural design language, artisanal metalcraft, and precision engineering. The strategic acquisition signals Gravity Bath’s decisive move towards building a globally competitive, design-driven luxury bathware portfolio that seamlessly blends European artistry with Indian innovation.
Founded in Italy, DILUSSO has earned strong recognition among European architects, interior designers, and luxury developers for its contemporary minimalist silhouettes, hand-finished details, and precision-machined fittings. The brand is widely specified in boutique hotels, luxury villas, and high-end hospitality projects across Europe, where design integrity and performance are equally critical. Gravity Bath identified DILUSSO as a natural strategic fit—one brand deeply rooted in Italian design heritage and craftsmanship, the other driven by advanced R&D, smart technology, and scalable manufacturing capabilities.
“This acquisition is a strategic as well as creative milestone for us,” said Anoop Garg, Founder & Director, Gravity Bath. “DILUSSO embodies design purity, craftsmanship, and engineering finesse. Integrating this Italian atelier brand into Gravity Bath strengthens our vision of creating a world-class luxury bathware brand from India that can compete and collaborate on the global stage.”
The acquisition comes at a pivotal moment in Gravity Bath’s growth journey, aligning with its ambitious ‘Road to 1000 Crores’ vision and its focused expansion into the luxury and ultra-luxury segments. By combining DILUSSO’s sculptural European aesthetics with Gravity Bath’s engineering excellence, the company is building a future-ready portfolio that speaks to architects, developers, and design-conscious consumers worldwide.
Strategically, the integration reinforces three core pillars of Gravity Bath’s global roadmap: refined Italian luxury design characterized by sculptural forms and handcrafted detailing; advanced engineering driven by precision metalwork, durable mechanisms, and smart-fitting compatibility; and future-forward bathware solutions that merge European design sensibility with Gravity Bath’s technology, R&D, and manufacturing scale.
The acquisition also positions Gravity Bath to respond to India’s rapidly evolving luxury landscape, where premium residences, luxury condominiums, boutique hotels, and design-led commercial interiors are increasingly driven by global aesthetics and performance standards. DILUSSO will additionally act as the luxury spearhead for Gravity Bath’s international expansion, with a clear roadmap for global retail collaborations, distribution partnerships, and flagship experience centres.
Together, Gravity Bath and DILUSSO will offer a unified luxury bathware portfolio defined by timeless, architect-approved design, superior performance and durability, premium materials, integrated smart bathroom solutions, and bespoke craftsmanship. The convergence of Italian artistry and Indian innovation marks a decisive step in redefining modern luxury bathware for a global audience.
