Indian kitchens are no longer just spaces for cooking, they are becoming lifestyle statements. Interio by Godrej, the home and office furniture brand of the Godrej Enterprises Group, is leading this transformation with modular, tech-enabled, and personalized kitchen solutions. Recognizing the evolving aspirations of modern Indian homeowners, the brand aims to grow its kitchen business at a 10% CAGR over the next five years, positioning itself ahead of the broader market.
Expanding Reach Across Cities
The Indian kitchen and dining furniture market is projected to reach US$251.32 million by 2025, growing at a modest 2.28% CAGR through 2030. Interio aims to outpace this growth with strategic expansion and innovation. Over the past year, the brand has strengthened its presence in Tier 2-3 cities, which now contribute 35% of its sales, up from 24% in FY24. With plans to expand Kitchen galleries to 250 locations across 120 cities, Interio is bringing modular kitchens closer to homeowners nationwide.
Smart, Personalized Design with Technology
Interio’s new Kitchen Configurator on its e-commerce platform allows customers to visualize their dream kitchens in 3D. The tool features pre-configured modules for standard layouts, starting from Rs. 1.25 lakhs, and connects buyers with local dealers for personalized solutions tailored to specific site and civil requirements. This combination of visualization and customization is helping buyers make confident design decisions while streamlining installation processes.
Steel Chef: A Flagship Modular Solution
One of Interio’s standout offerings is the Steel Chef, a modular steel kitchen range designed for the mid-premium segment. Known for its durability, aesthetics, and customization options, Steel Chef addresses common challenges in Indian kitchens with smart accessories such as chimneys, tall pull-out units, and corner solutions. The focus on modularity ensures a practical and elegant kitchen experience for homeowners seeking convenience without compromising style.
Efficiency and Adaptability in Kitchen Layouts
The L-shaped kitchen remains the most popular choice among Indian consumers, prized for its adaptability and efficient space use. Interio’s modular CKD (Completely Knocked Down) units allow for faster installation, averaging 5-7 days compared to traditional carpenter-made kitchens. This speed, combined with precise manufacturing and modern installation techniques from its Khalapur, Maharashtra facility, ensures that homeowners can enjoy a fully functional and stylish kitchen with minimal hassle.
Future-Forward Trends in Kitchen Design
Looking ahead, Interio plans to integrate emerging trends such as smart home connectivity, sustainable materials, biophilic design elements, and multifunctional furniture. By focusing on these innovations, the brand aims to create kitchens that are not just functional but also aesthetically pleasing, eco-conscious, and aligned with modern lifestyles. The expansion into Tier 2-3 cities ensures that these trends reach a wider audience, democratizing access to high-quality, technologically advanced kitchen solutions.
A Holistic Approach to Kitchen Living
Dev Narayan Sarkar, Senior Vice President and Head of Consumer Business at Interio, explains, “The Indian kitchen is evolving. Consumers want modular solutions that combine design, functionality, and long-term durability. Our growth is fueled by these aspirations, and we are committed to making modern kitchens accessible across cities.”
From smart configurators to modular steel ranges, Interio by Godrej is shaping the future of Indian kitchens. By emphasizing personalization, technology, and efficiency, the brand ensures every kitchen reflects the lifestyle, needs, and tastes of the modern homeowner, making cooking and living a seamless, elegant experience.
