Joon Realty transitioning from a legacy rooted in land banking and infrastructure, the company is now venturing into full-scale real estate development.
The company has announced a Rs1,125 crore capital expenditure plan over the next three years, marking a pivotal evolution in the group’s diversification strategy. The investment will drive Joon Realty’s foray into premium residential, commercial, and mixed-use assets, with an initial focus on luxury and lifestyle markets across India.
This strategic deployment of capital ensures a calibrated presence across both established metros and fast-growing lifestyle hubs, aligning with emerging demand dynamics in India’s maturing real estate economy.
Mohit Joon, Managing Director of Joon Realty, said, “India’s urban landscape is undergoing a structural transformation. With the real estate market projected to touch a $1 trillion valuation by 2030, driven by rapid urbanisation, rising disposable incomes, and progressive policy reforms, the opportunity is both urgent and immense. Our Rs1,125 crore capex is more than a real estate investment; it is a commitment to reimagining how Indians live, work, and experience community in a new urban era.
Joon Realty’s go-to-market strategy will centre around high-aspiration geographies and markets that offer a combination of rising affluence, land affordability, and proximity to Tier 1 infrastructure. This balanced expansion approach will allow Joon to serve diverse customer segments while reinforcing its position as a next-generation real estate brand.”
The move comes as the company looks to capitalize on rising demand for lifestyle-centric urban infrastructure and environmentally responsible developments—where 71% of India’s UHNIs and HNIs plan to invest in luxury real estate over the next 12–24 months.
The company has previously collaborated with industry leaders such as Tata Power, Jio, Shapoorji Pallonji, and Larsen & Toubro across civil infrastructure, electrification, and utility-driven construction. Joon Group has also executed large-scale infrastructure projects such as canals, highways, telecom, and power transmission across India and Nepal—underscoring its ability to manage high-precision, multi-agency operations with a deep commitment to sustainability.
The company also plans to strategically activate parts of its existing land portfolio, while continuing to build out its pipeline through public-private partnerships, joint ventures, and strategic alliances. With a robust land portfolio and strong execution capabilities rooted in its engineering lineage, Joon Realty is well-positioned to become a future-forward developer with indigenous capabilities.
