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Salesforce, the US-based customer relationship management (CRM) technology giant, expects its growth in India to be driven primarily by the BFSI, retail, and manufacturing sectors over the next three years, according to Arundhati Bhattacharya, Chairperson and CEO of Salesforce India.
Speaking to PTI, Bhattacharya highlighted that these sectors continue to show strong and consistent growth, forming the backbone of Salesforce’s expansion strategy in the country. “The three-year agenda remains more or less the same. We still see a lot of growth coming out of the BFSI sector and retail sector. We see plenty of growth in manufacturing, travel, tourism, hotels, and healthcare,” she said. Bhattacharya added that even smaller sectors, such as real estate and education, are contributing positively, indicating a broad-based opportunity for technology adoption across India.
According to Bhattacharya, the Indian market remains receptive to new technologies, creating opportunities for businesses to innovate and adopt solutions in diverse ways. “With the newer kinds of technologies that are coming in, there is a lot of openness as to how it should be developed, or how it should be absorbed,” she said.
Globally, Salesforce is on a growth trajectory, with its revenues expected to cross USD 41 billion in FY26. The company’s global footprint is complemented by a strong and expanding presence in India, which is Salesforce’s second-largest market after the United States.
Salesforce first entered India in 2005, opening its first centre of excellence in Hyderabad. Over the years, it has expanded to six locations across the country, including major tech hubs. Today, Salesforce India generates an annual revenue of USD 1 billion and employs over 13,000 people, reflecting the company’s growing influence in the Indian technology landscape.
Bhattacharya, who took charge of Salesforce India in 2020, brings an extraordinary career trajectory to her role. She broke barriers in 2013 by becoming the first woman to lead the State Bank of India (SBI) in its over 200-year history. After retiring from SBI in 2017, she embarked on a new journey in the technology sector, taking the helm of Salesforce India and guiding its growth in one of the world’s fastest-growing markets.
Under her leadership, Salesforce India has witnessed significant expansion, both in terms of revenue and workforce. Bhattacharya’s focus has been on leveraging the country’s technological talent and creating solutions that cater to India’s unique business landscape. Her leadership has been marked by strategic growth initiatives and a strong emphasis on innovation, enabling Salesforce to deepen its engagement with clients across multiple industries.
Looking ahead, Salesforce aims to continue its momentum by catering to sectors that are rapidly evolving and showing strong demand for CRM and cloud-based solutions. The BFSI sector, which includes banking and financial services, remains a key growth engine, along with retail and manufacturing. Emerging sectors such as travel, tourism, healthcare, real estate, and education are also opening avenues for new business opportunities.
Bhattacharya emphasized that Salesforce’s strategy in India is not just about numbers but about creating a technology ecosystem that supports businesses in digital transformation. With a strong focus on innovation and sectoral growth, Salesforce India is positioned to continue its upward trajectory, contributing to the company’s global expansion while strengthening its footprint in one of the world’s most dynamic markets.
Under Bhattacharya’s leadership, Salesforce India has demonstrated how strategic vision, technological innovation, and market understanding can combine to drive sustainable growth and solidify the company’s role as a major player in India’s technology sector.
