Century Real Estate, with a 50+ year legacy of shaping Bengaluru’s real estate market, has announced that its new ultra luxurious project, Codename Built Rare in Indiranagar, has clocked an impressive INR 450 crores in sales during the pre-launch of its phase 1. Located adjacent to the Karnataka Golf Association, Codename Built Rare spans 8.5 acres, will be launched in two phases with 347 exceptionally luxurious residences, and is projected to generate INR 2200 crores worth of revenue in both phases.
The project, located in among the prime-most localities in the heart of Bengaluru, offers an array of 40+ amenities across 64,000 sq. ft. spread across the project, including a rooftop pool, a Sky Café, and cabanas with exclusive views of the ~125-acre KGA golf course. The landscape & outdoor amenities are being crafted meticulously by the global legends CPG – who are known for landmark projects like the Changi Airport and Gardens by the Bay; Zachariah Consultants; and Indian construction leader BL Kashyap & Sons. With almost 80% of the land area dedicated to green spaces & amenities, the development integrates luxury living with natural surroundings – a rarity in city center developments.
The project is being showcased at a state-of-the-art Experience Center, which showcases a unique immersive ‘Phygital’ studio and a fully digital sales process. Backed by strong channel partnerships and Century Real Estate’s rapid pay-out model for its partners in all its new projects, Codename Built Rare’s remarkable success is a testament to the strong product offering, the unmatched location, and the market’s trust in the Century brand.
Century Real Estate is known to bring marquee developments to ultra-prime locations in Bengaluru and continues to play its role in redefining the real estate landscape in Bengaluru with modern developments on its significantly large land bank of over 3000 acres.
Codename Built Rare is all set to elevate the opulent living experience in Indiranagar, offering residents a blend of modern amenities, strategic location, and exceptional design. This uber-luxury residential project by Century Real Estate is designed specifically for those seeking a refined lifestyle that goes beyond conventional luxury. Buoyed by the strong response from the market, the construction work for phase 1 is already in full swing as well.
