ASK Group Appoints Prasann Shrivastava as Chief Marketing & Digital Officer

ASK Asset & Wealth Management Group, backed by global investment firm Blackstone, has appointed Prasann Shrivastava as its Group Chief Marketing & Digital Officer (CMDO). The strategic appointment reflects ASK’s ongoing commitment to strengthening its brand presence, enhancing client engagement, and accelerating digital transformation across its wealth and asset management verticals.

With over 20 years of experience in marketing, communications, and leadership roles across top financial institutions, Prasann brings deep expertise in integrated brand strategies, digital transformation, client engagement, and reputation management. His appointment is expected to play a pivotal role in amplifying ASK’s differentiated capabilities and client-first approach in a rapidly evolving financial services landscape.