Atul Projects Unveils ‘Carnival of Hills’ at Mulund Township

Atul Projects has announced the “Carnival of Hills” campaign at The Hillfront, Mulund, designed to provide homebuyers with access to panoramic hill view residences at attractive entry points. Positioned as Mulund’s largest and most affordable residential opportunity, the initiative combines nature-focused living with township-scale infrastructure.

The campaign goes beyond a traditional sales push, celebrating Mulund’s rise as a high-growth residential hub amid ongoing infrastructure development. With limited large-format hill view projects available in Mumbai, The Hillfront offers buyers a rare chance to secure homes in a scenic environment supported by integrated township amenities.

According to Aakash Patel, Managing Director, Atul Projects, “This milestone is indicative of the strength of purchaser confidence in both The Hillfront and the overall long-term growth trajectory of Mulund. Further to this momentum created by this milestone, The Carnival allows purchasers to gain access to premium inventory, with an attractive entry price point, within a township that offers scale, lifestyle and durability of value over the long term.”

At the core of the campaign is the Carnival Bonanza Offer, which removes traditional entry costs such as floor rise, stamp duty, registration fees, and premium view charges. Buyers can access 2- and 3-bedroom hill view residences starting at ₹1.79 crore, with a flexible 30:40:30 payment plan and a pre-booking bonus of ₹4.99 lakhs.

Piyush Niljikar, Head of Marketing, Atul Projects, added: “The Carnival of Hills has been set up as a high-impact buying opportunity, creating greater accessibility to premium hill view living. By creating exclusive buying opportunities and matching it with premium inventory we have created conditions for low barriers to entry and strong buying momentum, giving buyers clear motivation to act today.”

Spread across 9 acres, The Hillfront is planned as a self-sustaining township with over 60 lifestyle amenities, landscaped parks, and community spaces. Integrated infrastructure includes Billabong High International School, a retail plaza, and expansive green areas, balancing convenience with nature.

The campaign follows a successful Channel Partner meet attended by over 550 trade partners, underscoring strong market confidence. With Tower B’s higher floor inventory now released at zero premium cost, the Carnival of Hills represents a unique opportunity for buyers to invest in a forward-looking address.

Backed by Atul Projects’ five decades of legacy and over 13,000 satisfied families, the initiative reinforces Mulund’s position as one of Mumbai’s most promising micro-markets.