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Gravity Bath Acquires Italian Luxury Brand DILUSSO to Expand Global Bathware Portfolio

Gravity Bath strengthens its luxury bathware vision with the acquisition of Italian brand DILUSSO.

BY Realty+
Published - Friday, 26 Dec, 2025
Gravity Bath Acquires Italian Luxury Brand DILUSSO to Expand Global Bathware Portfolio

Gravity Bath Pvt. Ltd., one of India’s fastest‑growing premium bathware companies, has announced the acquisition of DILUSSO, a renowned Italian luxury bathware brand celebrated for its sculptural design language, artisanal metalcraft, and precision engineering. The move marks Gravity Bath’s decisive step toward building a globally competitive, design‑driven luxury bathware portfolio that blends European artistry with Indian innovation.

Founded in Italy, DILUSSO has earned recognition among European architects, interior designers, and luxury developers for its contemporary minimalist silhouettes, hand‑finished detailing, and precision‑machined fittings. Widely specified in boutique hotels, luxury villas, and high‑end hospitality projects, the brand represents design integrity and performance excellence. Gravity Bath identified DILUSSO as a natural fit — combining Italian design heritage with Gravity Bath’s advanced R&D, smart technology, and scalable manufacturing capabilities.

“This acquisition is a strategic as well as creative milestone for us,” said Anoop Garg, Founder & Director, Gravity Bath. “DILUSSO embodies design purity, craftsmanship, and engineering finesse. Integrating this Italian atelier brand into Gravity Bath strengthens our vision of creating a world‑class luxury bathware brand from India that can compete and collaborate on the global stage.”

The acquisition aligns with Gravity Bath’s ambitious ‘Road to 1000 Crores’ vision and its expansion into luxury and ultra‑luxury segments. By merging DILUSSO’s sculptural European aesthetics with Gravity Bath’s engineering excellence, the company is building a future‑ready portfolio for architects, developers, and design‑conscious consumers worldwide.

Strategically, the integration reinforces three pillars of Gravity Bath’s global roadmap: refined Italian luxury design with handcrafted detailing; advanced engineering driven by precision metalwork and smart‑fitting compatibility; and future‑forward bathware solutions that merge European sensibility with Indian technology and manufacturing scale.

The acquisition also positions Gravity Bath to respond to India’s evolving luxury landscape, where premium residences, boutique hotels, and design‑led commercial interiors increasingly demand global aesthetics and performance standards. DILUSSO will serve as the luxury spearhead for Gravity Bath’s international expansion, with plans for global retail collaborations, distribution partnerships, and flagship experience centres.

Together, Gravity Bath and DILUSSO will deliver a unified luxury bathware portfolio defined by timeless design, superior performance, premium materials, integrated smart solutions, and bespoke craftsmanship — marking a decisive step in redefining modern luxury bathware for a global audience.

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