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Kayzad Shroff Crafts Immersive Design Landmark with House of FutureMe

Architect Kayzad Shroff of SHROFFLEoN redefines experiential design through a sanctuary of geometry, craft, and light.

BY Priyal Tambe
Published - Tuesday, 23 Dec, 2025
Kayzad Shroff Crafts Immersive Design Landmark with House of FutureMe

In the heart of Mumbai’s Breach Candy, architect Kayzad Shroff has created a space that feels less like a store and more like a sanctuary. Conceived for luxury skincare brand FutureMe, The House of FutureMe became a canvas for SHROFFLEoN’s philosophy — one rooted in restraint, precision, and the celebration of craftsmanship.

This is not a conventional retail environment. Instead, the interiors unfold like a journey, where geometry, materiality, and light guide emotion and reflection. Collaborations with artists Arjun Rathi and Priyanka Shah brought bespoke installations that blur the line between art and architecture, while resin walls, embroidered blinds, and custom furniture showcase the depth of India’s artisanal talent.

For Shroff, who is best known for his residential portfolio, the project was a leap into unfamiliar territory. It demanded new creative methodologies and pushed his practice into unexplored terrain. The result is a space where design itself takes centre stage, with FutureMe’s ethos woven subtly into the narrative.

Design Philosophy and Challenge

Shroff admits the project was unlike anything he had done before. “We don’t usually do spaces like this — we do bungalows, apartments, builder buildings. This project made me work way harder than expected, but it pushed me to explore new terrain,” he said.

At the core of SHROFFLEoN’s philosophy is a belief in celebrating the making of things. “We tend to take the making and make it into design. Even the joints, the mullions — they are part of the aesthetic,” Shroff explained.

This approach is visible throughout the space. Rather than concealing construction details, SHROFFLEoN elevates them into design gestures. Mullions, joints, and textures become part of the narrative, reinforcing the idea that true luxury lies in honesty of materials and precision of craft.

Collaborations that Defined the Space

The chandelier, designed with Arjun Rathi, became the emotional epicentre of the project. Shroff recalls the process vividly: “We went to his studio, drew the glass ourselves, customized every shard. He lets us do it, and he is easy to work with in a space where most people aren’t.”

The suspended installation by Priyanka Shah echoed forest motifs, adding rhythm and dimension to the interiors. “I’d been following Priyanka’s work for a while, but never found the right opportunity. This project gave me that chance,” Shroff said.

Together, these collaborations highlight SHROFFLEoN’s openness to dialogue with artists and craftspeople. For Shroff, design is not a solitary act but a collective creation, enriched by the perspectives of collaborators who bring their own artistry into the fold.

Material Innovation and Craftsmanship

One of the toughest challenges was the resin wall. Shroff explained: “Resin is extremely difficult to manage; it tends to yellow over time. We used German resin, pigmented slightly, and fused panels off‑site. There was no room for error.”

This meticulous approach reflects SHROFFLEoN’s commitment to detail. Every element — from embroidered blinds to bespoke furniture — was crafted in India, reinforcing the country’s ability to deliver luxury at global standards.

The layered blinds, embroidered with forest‑inspired motifs, shift the mood as daylight evolves. Backlit balconies filled with plants cast delicate silhouettes, creating the illusion of a forest within the city. These details transform the space into a living environment that changes with time, encouraging introspection and discovery.

Indian Luxury in Global Context

While FutureMe’s brand ethos shaped the brief, Shroff sees the project as a reinforcement of India’s design potential. “It may not challenge global perceptions outright, but it reinforces the potential of Indian design against a global background,” he said.

By combining artisanal craft with architectural precision, the project demonstrates that luxury can be conceived, designed, and executed entirely in India. It challenges lingering assumptions about the country’s ability to deliver at global benchmarks, positioning Indian design as both innovative and deeply rooted in craft traditions.

A Testament to SHROFFLEoN’s Approach

The House of FutureMe stands as a testament to SHROFFLEoN’s ability to translate philosophy into immersive environments, where design itself becomes the experience. For Shroff, the project was not just about creating a retail space but about crafting a journey — one where light, material, and geometry guide visitors into moments of reflection and individuality.

By stepping beyond his residential portfolio, Shroff has demonstrated how architecture can act as an active participant in storytelling. The House of FutureMe is not merely a backdrop for products; it is a living dialogue between design and lifestyle.

Supriya Mody, Founder & CEO of FutureMe, sums up the brand’s vision: “FutureMe was built on a simple belief — that beauty should feel intentional. We have always stood for giving ‘Wings to your Dreams’ — encouraging you to care for yourself in a way that lets you grow into the future you envision. The House of FutureMe needed to reflect the soul of the brand. I wanted every explorer to feel empowered — almost divine in their own right.”

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