Eastern India’s leading developer, Primarc, has officially launched Primarc Aadvika, a landmark riverfront residential project in Howrah. Following the sacred Bhoomi Puja, construction is now underway for the three-tower development that promises to reshape Howrah’s skyline and redefine what luxury living means in the region.
Located on Foreshore Road, Aadvika comprises just 182 residences—each designed with three open sides, abundant natural light, and private terraces with planted trees. The project marks a deliberate shift away from high-density formats, embracing space, privacy, and architectural detailing as the true hallmarks of luxury.
“Aadvika is our response to what was missing in Howrah,” said Sidharth Pansari, Director, Primarc. “It’s a lifestyle statement rooted in calm, connection, and community—where every detail reflects our philosophy of thoughtful living.”
With unobstructed views of the Ganga and proximity to key cultural and commercial zones, Aadvika is positioned as a milestone in Howrah’s evolution. From the creators of Ramdulari, the award-winning ultra-luxury project, Aadvika continues Primarc’s legacy of blending imagination with precision.
As construction progresses, Aadvika invites Howrah’s most discerning residents to experience a new kind of home—one that doesn’t just promise luxury, but redefines it.

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