Mercedes-Benz and developer Binghatti have revealed plans for a supertall skyscraper in central Dubai, which will be the car company's first branded residential tower. Named Mercedes-Benz Places in Dubai, the tower will reportedly be 341 meters high and located close to the Burj Khalifa.
The 65-storey building in the downtown district of Dubai will be car company Mercedes-Benz's first branded residential property.
The buildings over 300 metres, a sinuous tower with a curved pinnacle and facades is imprinted with the Mercedes-Benz's three-pointed-star logo. It will become one of the city's tallest buildings. Located near the Burj Khalifa, which is the world's tallest building. It will contain 225 apartments along with restaurants, a gym, lounges, exhibition spaces and "VIP parking" facilities.
Dubai-based developer Binghatti has begun construction and the skyscraper is set to complete in 2026.It is the latest in a series of residential developments being created by car brands across the world. Binghatti is also creating a 42-storey skyscraper with luxury car manufacturer Bugatti in Dubai. Along with Bugatti and Mercedes-Benz, Bentley, Aston Martin and Porsche are also developing residential properties.