In its latest move, Embassy Group has announced the promotions of Reeza Sebastian Karimpanal to the position of Chief Revenue Officer (CRO) for the Residential division. With a career spanning over two decades, Karimpanal's promotion marks a significant milestone in her longstanding contribution to the company and the real estate industry.
Reeza Sebastian Karimpanal, who is also the Executive President and heads the Residential Business portfolio of Embassy Group, brings with her an impressive 23 years of expertise in brand management, marketing, and sales, honed across diverse sectors such as real estate, FMCG, and IT/ITES. She is a professional member of the prestigious Royal Institution of Chartered Surveyors (RICS), a testament to her outstanding credentials in the real estate sector.
In her new role as Chief Revenue Officer, Reeza will continue to lead the Residential Business team and oversee an ongoing portfolio valued at over USD 1 billion. Reeza, with her expertise in overall management, has helped structure and position the Embassy Residential vertical with end-to-end conceptualisation, product strategy and diversification, marketing, business development, customer relationship management and project management towards its enormous success and credibility in the Industry. She has contributed substantively to the Future First vision of the Embassy. The most recent launch of Embassy Edge, India's first Alexa-enabled homes, is a concept she conceived and executed, which has been a revolutionary success amongst the millennials.
Embassy's residential portfolio consists of 30 million sq. ft. of ready, ongoing, and proposed residential developments across Bangalore and Chennai, catering to various investment brackets.
